Normal view MARC view ISBD view

Global and transnational business : strategy and management / George Stonehouse ... [et al.] - Chichester, West Sussex : Wiley, c2000. - 463 p. : ill. ; 25 cm.

Subjects--Topical Terms:
International business enterprises--Management.
Strategic planning.
Marketing--Management.
Competition, International.

LC Class. No.: HD62.4 / .G52 2000