MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01508nam a22003257a#4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
823230 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
tz |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
161107t th ||||| |||| 00| 0 eng d |
| 049 ## - LOCAL HOLDINGS (OCLC) |
|---|
| Holding library |
PIMLIB |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
IS |
| Item number |
.K163L |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kannuma Kiatsongsak |
| 9 (RLIN) |
48671 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Ladies' luxury fashion consumers in thailand and the marketing communications tools that influence their brand preference |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Nonthaburi : |
| Name of publisher, distributor, etc. |
Panyapiwat Institute of management, |
| Date of publication, distribution, etc. |
2016. |
| -- |
38270 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
42 Pages |
| 449 ## - |
|---|
| -- |
New Arrivals-Nov.2016 |
| 502 ## - DISSERTATION NOTE |
|---|
| Dissertation note |
Independent Study (CMBA (Business Administration (Chinese program))) -- Panyapiwat Institute of Management, 2016 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
marketing communication |
| 9 (RLIN) |
48672 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Brand preference |
| 9 (RLIN) |
48673 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
ladies' luxury fashion |
| 9 (RLIN) |
48674 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
0011-2 บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท) |
| 9 (RLIN) |
205 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
CMBA |
| 9 (RLIN) |
63860 |
| 710 ## - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Panyapiwat institute of management |
| Subordinate unit |
Business Administration (Chinese program) |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://elibrary.pim.ac.th/ebook/viewer?file=https://elibrary.pim.ac.th/ebook?id=33a370f4-ef0d-11ed-b3fc-fa163e01dc04&id=33a370f4-ef0d-11ed-b3fc-fa163e01dc04">https://elibrary.pim.ac.th/ebook/viewer?file=https://elibrary.pim.ac.th/ebook?id=33a370f4-ef0d-11ed-b3fc-fa163e01dc04&id=33a370f4-ef0d-11ed-b3fc-fa163e01dc04</a> |
| Public note |
Full text |
| Record control number |
33a370f4-ef0d-11ed-b3fc-fa163e01dc04 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
หนังสือ |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Institution code [OBSOLETE] |
IS Chinese |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Institution code [OBSOLETE] |
สารนิพนธ์ภาษาจีน |
| 988 ## - |
|---|
| -- |
823230 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| -- |
siriporn |
