Advertising transformed: the new rules for the digital age (Record no. 827106)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01029nam a22002777a#4500 |
| 001 - CONTROL NUMBER | |
| control field | 827106 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | tz |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 171219t2014 th ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749471484 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | PIMLIB |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5823 |
| Item number | .V217A |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Van Dyck, Fons |
| 9 (RLIN) | 54393 |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising transformed: the new rules for the digital age |
| Remainder of title | Advertising transformed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Kogan Page Limited, |
| Date of publication, distribution, etc. | 2014. |
| -- | 45188 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 171 p |
| 449 ## - | |
| -- | New Arrivals-Dec 2017 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising -- Technological innovations |
| 9 (RLIN) | 54394 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 9 (RLIN) | 5086 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Digital media |
| 9 (RLIN) | 38987 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet advertising |
| 9 (RLIN) | 18014 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0015-1 วิทยาลัยนานาชาติ บริหารธุรกิจมหาบัณฑิต สาขาธุรกิจระหว่างประเทศ IMBA ป.โท (หลักสูตรนานาชาติ) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | หนังสือ |
| 988 ## - | |
| -- | 827106 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | benjamad |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Shelving control number | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | หนังสือภาษาอังกฤษ | PIM Creative Learning Space Chaengwattana | PIM Creative Learning Space Chaengwattana | English Book Shelves | 19/12/2017 | ซีเอ้ด | 454.00 | 0130000039163 | English: HF - HG | 3 | 14 | HF5823 .V217A 2014 | 32550000501667 | 27/09/2024 | 02/05/2024 | 454.00 | 09/05/2023 | หนังสือ | ||||
| Library of Congress Classification | Available | หนังสือภาษาอังกฤษ | PIM Creative Learning Space EEC | PIM Creative Learning Space EEC | 19/12/2017 | ซีเอ้ด | 454.00 | 01300000100474 | HF5823 .V217A 2014 | 32550000501668 | 09/05/2023 | 454.00 | 09/05/2023 | หนังสือ | C.2 |
