How brands grow. Part 2 (Record no. 827107)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01104nam a22002897a#4500 |
| 001 - CONTROL NUMBER | |
| control field | 827107 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | tz |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 171219t2016 th ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780195596267 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | PIMLIB |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5414.5 |
| Item number | .R766H |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Romaniuk, Jenni |
| 9 (RLIN) | 54395 |
| 245 ## - TITLE STATEMENT | |
| Title | How brands grow. Part 2 |
| Remainder of title | : Including emerging markets, services and durables, new brands and luxury brands |
| 246 ## - VARYING FORM OF TITLE | |
| Title proper/short title | How brands grow. Part 2 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | South Melbourne, Victoria : |
| Name of publisher, distributor, etc. | Oxford University Press, |
| Date of publication, distribution, etc. | 2016. |
| -- | 25518 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 233 p |
| 449 ## - | |
| -- | New Arrivals-Dec 2017 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 9 (RLIN) | 2095 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand name products -- Management |
| 9 (RLIN) | 54397 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Branding (Marketing) |
| 9 (RLIN) | 5747 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0015-1 วิทยาลัยนานาชาติ บริหารธุรกิจมหาบัณฑิต สาขาธุรกิจระหว่างประเทศ IMBA ป.โท (หลักสูตรนานาชาติ) |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sharp, Byron |
| 9 (RLIN) | 54396 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | หนังสือ |
| 988 ## - | |
| -- | 827107 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | benjamad |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Shelving control number | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | หนังสือภาษาอังกฤษ | PIM Creative Learning Space Chaengwattana | PIM Creative Learning Space Chaengwattana | English Book Shelves | 19/12/2017 | ซีเอ็ด | 1690.00 | 0130000039164 | 1 | 2 | HF5414.5 .R766H 2016 | 32550000501669 | 09/05/2023 | 1690.00 | 09/05/2023 | หนังสือ | |||||
| In Transit to PIM EEC Library | หนังสือภาษาอังกฤษ | PIM Creative Learning Space EEC | PIM Creative Learning Space EEC | 19/12/2017 | ซีเอ็ด | 1690.00 | B000101305 | 1 | HF5414.5 .R766H 2016 | 32550000501670 | 09/05/2023 | 1690.00 | 09/05/2023 | หนังสือ | EECLIB: HD - PE | C.2 |
