Principles of Marketing An Asian Perspective / (Record no. 832906)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01355aam a2200385 4500 |
| 001 - CONTROL NUMBER | |
| control field | 832906 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230531231348.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | tz |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170814b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781292089669 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | PIMLIB |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .K67P |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 9 (RLIN) | 33391 |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing An Asian Perspective / |
| Statement of responsibility, etc. | Philip Kotler [and others] |
| 246 ## - VARYING FORM OF TITLE | |
| Title proper/short title | Principles of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Harlow : |
| Name of publisher, distributor, etc. | Pearson Education, |
| Date of publication, distribution, etc. | 2017. |
| -- | 17696 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 750 p. : |
| Other physical details | ill. ; |
| Dimensions | 28 cm. |
| 449 ## - | |
| -- | New Arrinals Jul 2020 |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Marketing : Managing Profitable Customer Relationships |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Geographic subdivision | Asia |
| 9 (RLIN) | 2095 |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0011_1 บริหารธุรกิจบัณฑิต สาขาการจัดการธุรกิจการค้าสมัยใหม่ MTM (ป.ตรี) |
| 9 (RLIN) | 31 |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary |
| Relator term | Co-author |
| 9 (RLIN) | 3636 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Swee, Hoon Ang |
| Relator term | Co-author |
| 9 (RLIN) | 62934 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Chin, Tiong Tan |
| Relator term | Co-author |
| 9 (RLIN) | 62935 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Oliver, Hon-Ming Yau |
| 9 (RLIN) | 62936 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Siew, Meng Leong |
| 9 (RLIN) | 62937 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | หนังสือ |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Institution code [OBSOLETE] | หนังสือภาษาอังกฤษ |
| 988 ## - | |
| -- | 832906 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | siriporn |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Shelving control number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | หนังสือภาษาอังกฤษ | PIM Creative Learning Space EEC | PIM Creative Learning Space EEC | 24/07/2020 | ศูนย์หนังสือจุฬาลงกรณ์มหาวิทยาลัย | 1540.00 | B000101540 | EECLIB: HD - PE | HF5415 .K67P 2017 | 32550000507035 | 09/05/2023 | 1540.00 | 09/05/2023 | หนังสือ |
