Shopper marketing : (Record no. 835433)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00969cam a22003014a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 835433 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230531231437.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | tz |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090604s2010 enk 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749457020 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | PIMLIB |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5828 |
| Item number | .S73 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Stahlberg, Markus. |
| 9 (RLIN) | 67718 |
| 245 10 - TITLE STATEMENT | |
| Title | Shopper marketing : |
| Remainder of title | how to increase purchase decisions at the point of sale / |
| Statement of responsibility, etc. | editors: Markus Stahlberg and Ville Maila. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Philadelphia : |
| Name of publisher, distributor, etc. | Kogan Page, |
| Date of publication, distribution, etc. | 2010. |
| -- | 4158 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 244 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 449 ## - | |
| -- | New Arrivals Nov 2021 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising, Point-of-sale. |
| 9 (RLIN) | 67719 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 9 (RLIN) | 29431 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumers |
| General subdivision | Decision making. |
| 9 (RLIN) | 4449 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Shopping |
| General subdivision | Decision making. |
| 9 (RLIN) | 6764 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0050 หนังสือได้รับบริจาค |
| 9 (RLIN) | 9762 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Maila, Ville. |
| 9 (RLIN) | 67720 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | หนังสือ |
| 988 ## - | |
| -- | 835433 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | siriporn |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Shelving control number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| In Cataloging | หนังสือภาษาอังกฤษ | PIM Creative Learning Space Chaengwattana | PIM Creative Learning Space Chaengwattana | English Book Shelves | 25/11/2021 | บริจาคโดย CPALL Knowledge Center | 1495.00 | English: HF - HG | HF5828 .S73 2010 | 32550000512821 | 17/12/2024 | 1495.00 | 09/05/2023 | หนังสือ |
