60-minute brand strategist : (Record no. 835438)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01034cam a22002897i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 835438 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230531231438.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | tz |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130304t20132013njua 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781118625163 (cloth) |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | PIMLIB |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1255 |
| Item number | .M676S |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mootee, Idris, |
| 9 (RLIN) | 67729 |
| 245 10 - TITLE STATEMENT | |
| Title | 60-minute brand strategist : |
| Remainder of title | the essential brand book for marketing professionals / |
| Statement of responsibility, etc. | Idris Mootee. |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Sixty-minute brand strategist |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Jersey : |
| Name of publisher, distributor, etc. | Wiley, |
| Date of publication, distribution, etc. | 2013. |
| -- | 3665 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 246 pages : |
| Other physical details | illustrations (some color) ; |
| Dimensions | 24 cm |
| 449 ## - | |
| -- | New Arrivals Nov 2021 |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction -- All about brands -- Branding in a postmodern culture -- Strategic perspective of branding -- Managing brand value -- About the author. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Branding (Marketing) |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | 0050 หนังสือได้รับบริจาค |
| 9 (RLIN) | 9762 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | หนังสือ |
| 988 ## - | |
| -- | 835438 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | siriporn |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | หนังสือภาษาอังกฤษ | PIM Creative Learning Space Chaengwattana | PIM Creative Learning Space Chaengwattana | English Book Shelves | 27/11/2021 | บริจาคโดย CPALL Knowledge Center | 0.00 | 0130000056457 | HF5415.1255 .M676S 2013 | 32550000512830 | 09/05/2023 | C.2 | 0.00 | 09/05/2023 | หนังสือ |
