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Advertising creative: strategy, copy, and design
Publication details: Los Angeles : SAGE, 2014. Edition: Fourth editionDescription: 463 pISBN:- 9781506315386
- HF5823 .A758
| Item type | Current library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | Item holds |
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หนังสือ
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PIM Creative Learning Space Chaengwattana | หนังสือภาษาอังกฤษ | English Book Shelves | HF5823 .A758 2014 (Browse shelf(Opens below)) | Available | 32550000237509 | |||
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หนังสือ
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PIM Creative Learning Space EEC | หนังสือภาษาอังกฤษ | HF5823 .A758 2014 (Browse shelf(Opens below)) | c.2 | Available | 32550000238546 |
Total holds: 0
Collection: หนังสือภาษาอังกฤษ Close shelf browser (Hides shelf browser)
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| HF5823 .A758 Advertising strategy : creative tactics from the outside/in / | HF5823 .A758 Advertising strategy : creative tactics from the outside/in / | HF5823 .A758 2014 Advertising creative: strategy, copy, and design | HF5823 .A758 2014 Advertising creative: strategy, copy, and design | HF5823 .A964 Advertising : principles and effective IMC Practice / | HF5823 .B427 2007 Advertising and promotion : an integrated marketing communications perspective / | HF5823 .B427 2007 Advertising and promotion : an integrated marketing communications perspective / |
New edition of this popular student guide to the realities of the creative process in advertising. Gets right to the point by stressing key principles and practical information students and working professionals can actually use.
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