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Applied public relations: cases in stakeholder management
Publication details: New York, NY : Routledge, Taylor & Francis Group, 2015. Edition: Third editionDescription: 258 pISBN:- 9780415526593
- Applied public relations
- HD59 .L365
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
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PIM Creative Learning Space Chaengwattana | หนังสือภาษาอังกฤษ | English Book Shelves | HD59 .L365 2015 (Browse shelf(Opens below)) | Available | 32550000238531 |
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| HD59 .H267 Handbook of public relations / | HD59 .H267 Handbook of public relations / | HD59 .K395 2016 The art of people : the 11 simple people skills that will get you everything you want | HD59 .L365 2015 Applied public relations: cases in stakeholder management | HD59.2 .G747C 2014 Crisis, issues and reputation management / | HD60 .C891C 2014 Corporate social responsibility : readings and cases in a global context / | HD60 D171 White ocean strategy / |
This Third Edition features: *25 new and current domestic and international case studies specifically chosen for their relevancy and relatability to students * New Professional Insights commentaries where practitioners respond to a set of questions relating to their work * Increased emphasis on ethics and social responsibility * Fully enhanced companion website that is connected with the text, including a test bank and PowerPoint presentations for instructors, and chapter-specific discussion questions and additional readings for students.
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