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Asian brand strategy : building and sustaining strong global brands in Asia / Martin Roll.
Publication details: New York, NY : Palgrave Macmillan, 2015. Edition: 2nd edDescription: 335 p. : ill. ; 23 cmISBN:- 9781137359162
- HD69.B7 .R654
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หนังสือ
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PIM Creative Learning Space Chaengwattana | หนังสือภาษาอังกฤษ | English Book Shelves | HD69.B7 .R654 2015 (Browse shelf(Opens below)) | Available | 32550000238557 |
Total holds: 0
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| HD69.B7 P69 The power of retail branding / | HD69.B7 P857 Global brand integrity management : how to protect your product in today's competitive environment / | HD69.B7 R54 2007 Power brands : measuring, making and managing brand success / | HD69.B7 .R654 2015 Asian brand strategy : building and sustaining strong global brands in Asia / | HD69.B7 .S58B 2014 The brand strategist's guide to desire : how to give consumers what they actually want / | HD69.B7 .T977 2019 Kellogg on branding in a hyper-connected world : | HD69 .K298S Pearson Strategic brand management : building, measuring, and managing brand equity |
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