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Study on the motivators of "grab red envelopes"--taking the wechat of "grab red envelopes" as an example Chen Cai

By: Contributor(s): Publication details: Nonthaburi : Panyapiwat Institute of management, 2015. Description: 57 pagesOther title:
  • “抢红包” 现象中的激励因素研究一一以微信 “抢红包” 为例
Subject(s): LOC classification:
  • IS .C325S
Online resources: Dissertation note: Independent Study (CMBA (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2015
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Independent Study (CMBA (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2015

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