Trott, Dave <br/><br/>
Predatory thinking 

 - London :  Pan Books,  2014. 
 - 262 p.  20 cm. 
<br/><br/> Written in the form of engaging, brilliantly lean anecdotes and stories, this book presents the philosophy that has underpinned Dave Trott's distinguished career as a copywriter, creative director, and founder of some of London's most high-profile advertising agencies. 
<br/><br/><label>ISBN: </label>9781447285342 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Creative ability<br/>Competition, psychology<br/>Success in business<br/>Success
<br/><br/><label>LC Class. No.: </label>BF637.C47  / .T858P