Bones, Chris,

Optimizing digital strategy : how to make informed, tactical decisions that deliver growth / Christopher Bones, James Hammersley and Nick Shaw. - London,NY : Kogan Page Ltd, 2019. - xvii, 227 pages ; 25 cm

Includes bibliographical references and index.

9780749483722 (pbk.)


Business networks--Computer network resources.
Strategic planning.
Electronic commerce.
Organizational change.

HD69.S8 / B646O