TY  - BOOK
AU  - Shek Yunghung
ED  - Panyapiwat Institute of Management
TI  - The Study of The Pop-up Shop Effected to E-commerce Business Model-JD Dessert Online Shop,
AV  - IS .S543S
PY  - 2019///
CY  - Nonthaburi
PB  - Panyapiwat Institute of management
KW  - 0011-2 บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท)
KW  - Experiential Marketing
KW  - Perceived Value
KW  - purchase intention
KW  - CMBA
N1  - Independent Study (CMBA (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2019
UR  - https://elibrary.pim.ac.th/ebook/viewer?file=https://elibrary.pim.ac.th/ebook?id=a3eb7a81-ef0d-11ed-b3fc-fa163e01dc04&id=a3eb7a81-ef0d-11ed-b3fc-fa163e01dc04
ER  -