TY  - BOOK
AU  - Yan Fang
TI  - Research on The Brand Marketing of The T Travel Agency Based on The Risk of The Tourist's Perception
AV  - Thesis .Y21R
PY  - 2019///
CY  - Nonthaburi
PB  - Panyapiwat Institute of management
KW  - Tourist Perceived Risk
KW  - 0011-2 บริหารธุรกิจมหาบัณฑิต สาขาบริหารธุรกิจหลักสูตรภาษาจีน CMBA (ป.โท)
KW  - Brand Marketing
KW  - Marketing Strategy
KW  - CMBA
N1  - Thesis (M.B.A (Business Administration (Chinese program))) -- Panyapiwat Institute of Management, 2019
UR  - https://elibrary.pim.ac.th/ebook/viewer?file=https://elibrary.pim.ac.th/ebook?id=a6b678b9-ef0d-11ed-b3fc-fa163e01dc04&id=a6b678b9-ef0d-11ed-b3fc-fa163e01dc04
ER  -