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Shi chang ying xiao yuan li= Principles of marketing/ Philip Kotler, Gary Armstrong [book] by
  • Kotler, Philip, 1931-
  • Armstrong, Gary
Series: Gong shang guan li you xiu jiao cai yi cong, ying xiao xue xi lie
Edition: 11 th ed.
Language: Chinese-English
Publication details: Beijing : Qing hua ta xue chu ban she , 2007
Other title:
  • Principles of marketing
LOC classification:
  • HF5415 .K636 2007
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Shi chang ying xiao zhan lve yu guan li/ Zhu hai bo. [book] by
  • Zhu, hai bo
Language: Chinese-English
Publication details: Beijing : Zhong guo jing ji chu ban she, 2006
LOC classification:
  • HF5415.13 .Z436
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Shi chang ying xiao zi xun fang fa gong ju yu an li / Fang shao hua. [book] by
  • Hua, Fang shao
Series: Zi xun zhi chuang cong shuLanguage: Chinese-English
Publication details: Beijing : Jing ji guan li chu ban she , 2008
LOC classification:
  • HF5415 .H874
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Shopping : why we love it and how retailers can create the ultimate customer experience / Pamela N. Danziger [book] by
  • Danziger, Pamela N
Publication details: Chicago, IL : Kaplan Pub., 2006
LOC classification:
  • TX335 .D345
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (3).

Shu ju ku ying xiao( yuan shu di4 ban)= Principles of direct and database marketing : a digital orientation / Alan Tapp, [book] by
  • Tapp, Alan
Edition: 4th ed.
Publication details: Beijing : ji xie gong ye, 2011
LOC classification:
  • HF5415 .T174 2011
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

SIVA fan shi : sou su yin qing chu fa de ying xiao ge ming by
  • Schultz ,Don E
Publication details: Beijing : zZhong xin chu ban she, 2014
Other title:
  • SIVA范式 : 搜素引擎触发的营销革命
LOC classification:
  • HF5351 .S383 2014
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, Vanitha Swaminathan by
  • Keller, Kevin Lane
  • Swaminathan, Vanitha
Edition: 5th ed.
Publication details: Harlow : Pearson Education Limited, 2020
LOC classification:
  • HD69.B7 .K298S
Availability: Items available for loan: PIM Creative Learning Space EEC (1).

Strategic market management / David A. Aaker [book] by
  • Aaker, David A
Edition: 8th ed.
Publication details: Hoboken, NJ : John Wiley & Sons, c2008
Local call number:
  • HF5415.13 .A14 2008
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (2).

Strategic marketing / David W. Cravens, Nigel F. Piercy [book] by
  • Cravens, David W
  • Piercy, Nigel
Edition: 10th ed.
Publication details: Boston : McGraw-Hill, c2013
LOC classification:
  • HF5415.135 .C898 2013
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Strategic marketing / Subhash C. Jain, George T. Haley [book] by
  • Jain, Subhash C
  • Haley, George T
Publication details: Australia : Cengage Learning, c2009
LOC classification:
  • HF5415.135 .J25 2009
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Strategic marketing / Subhash C. Jain, George T. Haley by
  • Jain, Subhash C
  • Haley, George T
Publication details: Australia : Cengage Learning, c2009
Availability: No items available.

Strategic marketing / Subhash C. Jain, George T. Haley by
  • Jain, Subhash C
  • Haley, George T
Publication details: Australia : Cengage Learning, c2009
Availability: No items available.

Strategic marketing / Subhash C. Jain, George T. Haley by
  • Jain, Subhash C
  • Haley, George T
Publication details: Australia : Cengage Learning, c2009
Availability: No items available.

Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson [book] by
  • Kerin, Roger A, 1947-
  • Peterson, Robert Allen, 1944-
Edition: 11th ed.
Publication details: Upper Saddle River, N.J. : Pearson/Prentice-Hall, c2007
LOC classification:
  • HF5415.135 .K39 2007
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson [book] by
  • Kerin, Roger A
  • Peterson, Robert A. (Robert Allen)
Edition: 10th ed.
Publication details: Boston : Pearson, 2010
LOC classification:
  • HF5415.135 .K39 2010
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

A Study of foreign market entry mode of Chinese companies / Zhi He by
  • He, Zhi
  • Panyapiwat Institute of Management Business Administration (Chinese program)
Publication details: Nonthaburi : Panyapiwat Institute of management, 2013
Dissertation note: Independent Study (CMBA (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2013
Online access:
LOC classification:
  • IS .H432S
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (2). Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

A study on marketing strategy of tourism and entertainment companies in Yunnan : The case of Yang Liping art development Co.Ltd / Yu, Lijuan by
  • Yu, Lijuan
  • Panyapiwat Institute of Management Business Administration (Chinnese program)
Publication details: Nonthaburi : Panyapiwat Institute of management, 2013
Dissertation note: Independent Study (C.M.B.A (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2013
Online access:
LOC classification:
  • IS .Y945
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

A Study on marketing strategy of tourism and entertainment companies in Yunnan : the case of Yang Liping Art development co.ltd / Lijuan Yu by
  • Lijuan Yu
  • Panyapiwat Institute of Management Business Administration (Chinese program)
Publication details: Nonthaburi : Panyapiwat Institute of management, 2014
Dissertation note: Independent Study (CMBA (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2014
LOC classification:
  • IS .B945S
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (2). Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

su ning hou de li liang:chuang xin ying xiao / cheng, zhi ming [book] by
  • Cheng, Zhi Ming
Publication details: Beijing : zhong xin, 2011
LOC classification:
  • HF5415 .C159
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Technology and innovation for marketing / Eleonora Pantano, Clara Bassano and Constantinos-Vasilios Priporas. by
  • Pantano, Eleonora
  • Bassano, Clara [author.]
  • Priporas, Constantinos-Vasilios [author.]
Edition: 1 Edition.
Publication details: New York : Routledge, 2019
LOC classification:
  • HF5415 .P236T
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Internet marketing in China : the case of thai agri foods the case of Thai agri foods / Wei sun by
  • Sun, Wei
  • Panyapiwat Institute of Management Business Administration (Chinese program)
Publication details: Nonthaburi : Panyapiwat Institute of management, 2013
Dissertation note: Independent Study (CMBA (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2013
Online access:
LOC classification:
  • IS .W957I
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (3). Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

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