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Competing against luck : the story of innovation and customer choice / Clayton M. Christensen, Taddy Hall, Karen Dillon, and David S. Duncan. by
  • Christensen, Clayton M
  • Hall, Taddy [author.]
  • Dillon, Karen [author.]
  • Duncan, David S [author.]
Edition: First edition.
Publication details: New York : HarperBusiness, an imprint of HarperCollins Publishers, 2016
LOC classification:
  • HD53 .C554C
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Consumer expectations : micro foundations and macro impact / Richard Thomas Curtin. by
  • Curtin, Richard Thomas
Publication details: New York : Cambridge University Press, 2019
LOC classification:
  • HF5415.32 .C86C
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Neuro-sell : how neuroscience can power your sales success / Simon Hazeldine [book] by
  • Hazeldine, Simon
Publication details: London : Kogan Page, 2014
LOC classification:
  • HF5438.8.P75 H429
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1). Not available: PIM Creative Learning Space EEC: In Transit to PIM EEC Library (1).

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