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Introduction to Marketing / Carl McDaniel, Charles W. Lamb, Joseph F. Hair, Jr. [book] by
  • McDaniel, Carl
  • Hair, Joseph F
  • Lamb, Charles W
Edition: 12th ed.
Publication details: Mason, OH : Thomson/South-Western, c2013
LOC classification:
  • HF5415 .M134 2013
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Introduction to Marketing / Carl McDaniel, Charles W. Lamb, Joseph F. Hair, Jr. [book] by
  • McDaniel, Carl
  • Hair, Joseph F
  • Lamb, Charles W
Edition: 9th ed.
Publication details: Mason, OH : Thomson/South-Western, c2008
LOC classification:
  • HF5415 .M134 2008
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (3).

Marketing research / Carl McDaniel, Roger Gates. by
  • McDaniel, Carl
  • Gates, Roger
Edition: 11th ed.
Publication details: Singapore : John Wiley & Sons , 2019
LOC classification:
  • HF5415.2 .M382M
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

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