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The consumer mind : brand perception and the implication for marketers / Pepe Martinez [book] by
  • Martinez, Pepe, 1960-
Publication details: Philadelphia : Philadelphia : Kogan Page, c2012
LOC classification:
  • HF5415.32 .M385 2012
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Neuro-sell : how neuroscience can power your sales success / Simon Hazeldine [book] by
  • Hazeldine, Simon
Publication details: London : Kogan Page, 2014
LOC classification:
  • HF5438.8.P75 H429
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1). Not available: PIM Creative Learning Space EEC: In Transit to PIM EEC Library (1).

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