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Basic marketing research : using Microsoft Excel data analysis / Alvin C. Burns, Ronald F. Bush [book] by
  • Burns, Alvin C
  • Bush, Ronald F
Edition: 2nd ed.
Publication details: Upper Saddle River, NJ : Pearson Prentice Hall, c2008
LOC classification:
  • HF5415.2 .B778 2008
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Essentials of marketing research / Joseph F. Hair...[et. al] [book] by
  • Hair, Joseph F
Publication details: Boston: McGraw-Hill, 2008
LOC classification:
  • HF5415.2 .Es745
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / editors, William O. Bearden, Richard G. Netemeyer, Kelly L. Haws [book] by
  • Netemeyer, Richard G, 1956-
  • Haws, Kelly L
  • Bearden, William O, 1945-. Handbook of marketing scales
Edition: 3rd ed.
Publication details: Los Angeles : SAGE, c2011
Other title:
  • Marketing scales
LOC classification:
  • HF5415.3 .B323 2011
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Chinese lunar new year flower market research and consumer trends of cymbidium hybridum : in the case of Kunming market / Fei Li by
  • Lu, Fei
  • Panyapiwat Institute of Management Business Administration (Chinese program)
Publication details: Nonthaburi : Panyapiwat Institute of management, 2014
Dissertation note: Independent Study (CMBA (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2014
Online access:
LOC classification:
  • IS .L926C
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1). Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

ji yuExcel de ying xiao diao yan = Basic marketing research : using Microsoft Excel data analysis / Burns, Alvin C.. [book] by
  • Burns, Alvin C
Series: jiao yu bu gao xiao gong shang guan li lei jiao xue zhi dao wei yuan hui shuang yu jiao xue tui jian jiao cai
Publication details: beijing : zhong guo ren min da xue, 2013
Other title:
  • 基于Excel的营销调研, 英文版, 第3版
LOC classification:
  • HF5415.2 .B778J
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Marketing : Real People, Real Choices, Global edition by
  • Solomon,Michael R
  • Marshall, Greg W
  • Stuart, Elnora W
Edition: 8th ed.
Publication details: Harlow : Pearson, 2015
LOC classification:
  • HF5415.35 .S65M
Availability: No items available.

Marketing research : In a digital information environment / Joseph F. Hair, Robert P. Bush, David J. Ortinau [book] by
  • Hair, Joseph F., Jr
  • Bush, Robert P
  • Ortinau, David J
Publication details: Boston : McGraw-Hill, c2009
LOC classification:
  • HF5415.2 .H153
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Marketing research / Donald R. Cooper, Pamela S. Schindler [book] by
  • Cooper, Donald R
  • Schindler, Pamela S
Series: The McGraw-Hill/Irwin series in marketing
Publication details: New York : McGraw-Hill/Irwin, c2006
LOC classification:
  • HF5415.2 .C635 2006
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Marketing research / Alvin C. Burns, Ronald F. Bush [book] by
  • Burns, Alvin C
  • Bush, Ronald F
Edition: 6th ed.
Publication details: Boston : Pearson, c2013
LOC classification:
  • HF5415.2 .B967 2010
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Marketing research / Carl McDaniel, Jr., Roger Gates [book] by
  • McDaniel, Carl D
  • Gates, Roger H, 1942-
Edition: 7th ed.
Publication details: Hoboken, NJ : John & Wiley, c2007
LOC classification:
  • HF5415.2 .M382M 2007
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Marketing research essentials / Carl McDaniel, Roger Gates [book] by
  • McDaniel, Carl D
  • Gates, Roger H, 1942-
Edition: 6th ed.
Publication details: Hoboken, N.J. : Wiley, c2008
LOC classification:
  • HF5415.2 .M382 2008
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (2).

Marketing research for the tourism, hospitality and events industries / Bonita Kolb. by
  • Kolb, Bonita
Publication details: New York : Routledge, 2018
LOC classification:
  • G155.7 .K65M
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Marketing Research, International edition by
  • Burns, Alvin C
  • Bush, Ronald F
  • Sinha, Nilanjana
Edition: 7th ed.
Publication details: Boston : Pearson, 2014
LOC classification:
  • HF5415.2 .B779M
Availability: No items available.

Quantitative models in marketing research / Philip Hans Franses and Richard Paap. by
  • Franses, Philip Hans
  • Paap, Richard
Publication details: New York : Cambridge University Press, 2001
LOC classification:
  • HF5415.2 .F714
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Se cai ying xiao= Color marketing method/ Xia chuan mei zhi liu.; Chen gang.; Tu yi fan [book] by
  • Xia chuan mei zhi liu
Series: Shi chang ying xiao xin gai nian xi lieLanguage: Chinese-English
Publication details: Beijing : Ke xue chu ban she , 2006
Other title:
  • Color marketing method.
LOC classification:
  • HF5415.2 .X286
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Shi chang diao cha = Marketing research 市場調查 by
  • Yang, Hebing
Edition: พิมพ์ครั้งที่ 3
Publication details: Tai bei shi : Wu nan, 2008
Other title:
  • Marketing research
LOC classification:
  • HF5415.2 .Y111
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

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