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Consumer Involvement and Music Consumption Willingness Study Taking the Music Department of Changsha Yuanmeng Art Training School as an Example Hu, Yue by
  • Hu, Yue
  • Panyapiwat Institute of Management Business Adminustration (Chinese Program)
Publication details: Nonthaburi : Panyapiwat Institute of management, 2018
Dissertation note: Independent Study (M.B.A (Business Administration (International program))) -- Panyapiwat Institute of Management, 2018
Online access:
LOC classification:
  • IS .H359C
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Relationship Between Customer Perceived Value and Demographic Charateristics and Willing to Purchase Online Travel Products Lu, Zhangyong by
  • Lu, Zhangyong
  • Panyapiwat Institute of Management Business Administration (Chinese program)
Publication details: Nonthaburi : Panyapiwat Institute of management, 2018
Dissertation note: Independent Study (CMBA (Business Administration (Chinese program)) -- Panyapiwat Institute of Management, 2018
Online access:
LOC classification:
  • IS .L926R
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Research on The Impact of Electric Word of Mouth on Consumer Behavioral Will - From The Perspective of Online Social Network/ Ziwei Zhao by
  • Ziwei Zhao
  • Panyapiwat Institute of Management Business Administration Program (Chinese Program)
Publication details: Nonthaburi : Panyapiwat Institute of management, 2020
Dissertation note: Doctor of Philosophy (PH.D.(Business Administration C-PH.D)) -- Panyapiwat Institute of Management, 2020
Online access:
LOC classification:
  • Thesis .Z82R
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

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