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		No cover image available A study on the influence of brand personality on consumer purchase intention -- taking mobile phone industry as an example/ Gai Xing by Gai Xing Publication details: Nonthaburi : Panyapiwat Institute of management, 2019 Dissertation note: Doctor of Philosophy (PH.D.(Business Administration C-PH.D)) -- Panyapiwat Institute of Management, 2018 Online access: Full text Abstract Download LOC classification: Thesis .G137S Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1). Place hold Place recall Add to cart (remove)
		No cover image available The Effects of Marketing Mix, Country of Origin Image, Ethnocentrism and Animosity on Chinese Smartphones' Brand Image in Myanmar/ Shwe Kyi Zin Hein by Shwe Kyi Zin Hein Panyapiwat Institute of Management Business Administration (International program) Publication details: Nonthaburi : Panyapiwat Institute of management, 2019 Dissertation note: Independent Study (MBA (Business Administration (International program)) -- Panyapiwat Institute of Management, 2019 Online access: Full text Abstract Download LOC classification: IS .S562E Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1). Place hold Place recall Add to cart (remove)

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