000 01791nam a22002777a#4500
001 825217
007 tz
008 170606t2016 th ||||| |||| 00| 0 eng d
020 _a9781473902367
049 _aPIMLIB
050 _aP4784
_b.H772
100 _aHodkinson, Paul
_951624
245 _aMedia, culture and society: an introduction
250 _a2nd edition
260 _aThousand Oaks, CA :
_bSage Ltd,
_c2016.
_951625
300 _a326 p
449 _aNew Arrivals-Jun. 2017
520 _aPaul Hodkinson's bestseller is back, once again exploring the concepts and complexities of the media in an accessible, balanced, and engaging style. Additions to the second edition include: A new chapter on advertising and sponsorship. Extensive revision and updating throughout all chapters. New material on technologies, censorship, online news, fan cultures and representations of poverty. Greater emphasis on and examples of digital, interactive and mobile media throughout. Fully reworked chapter on media, community and difference. Up-to-date examples covering everything from social media, contemporary advertising, news events and mobile technologies, to representations of class, ethnicity and gender. Combining a critical survey of the field with a finely judged assessment of cutting-edge developments, this second edition cements its reputation as the 'must have' text for any undergraduate student studying media, culture and society
650 _aculture and society
_951626
650 _aMedia
_942872
690 _a0072 ศึกษาศาสตรบัณฑิต สาขาการสอนภาษาอังกฤษ ELT (หลักสูตร 5 ปี) (ป.ตรี)
_947393
942 _cBK
988 _c825217
998 _abenjamad
999 _c825217
_d825217