000 01837cam a22002898i 4500
001 832856
008 190318s2019 enk b 001 0 eng
020 _a9781138090651 (pbk.)
020 _a9781138090644 (hardback : alk. paper)
050 0 0 _aTX907
_b.S58 2019
082 0 0 _a338.4/791
_223
100 1 _aSiu, Ricardo Chi Sen,
_eauthor.
_962562
245 1 0 _aEconomic principles for the hospitality industry /
_cRicardo Chi Sen Siu.
250 _aFirst edition.
263 _a1910
260 1 _aAbingdon, Oxon :
_bRoutledge,
_c2019.
_94722
300 _a222 pages.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
490 0 _aHospitality essentials series
504 _aIncludes bibliographical references and index.
520 _a"Economics Principles for the Hospitality Industry is the ideal introduction to the fundamentals of economics in this dynamic and highly competitive sector. Applying economic theory to a range of diverse and global hospitality industry settings, this book gives the theory real-world context. Looking at critical issues around sustainable economic development in the hospitality industry such as diversification, technology, determinates of demand, and pricing, it enables students to effectively conduct business analyses, evaluate business performance and conduct effective improvements over time. Written in an engaging style, this book assumes no prior knowledge of economics and contains a range of features, including international case studies and discussion questions, to aid beginners in the subject. This will be an essential introductory yet comprehensive resource on economics for all hospitality students"--
_cProvided by publisher.
650 0 _aHospitality industry.
_947952
942 _cBK
988 _c832856
999 _c832856
_d832856