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Global marketing / Warren J. Keegan, Mark C. Green.

By: Contributor(s): Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005. Edition: 4th edDescription: 636 p. : ill., mapsISBN:
  • 9781292100111
  • 0131968548 (pbk. : inter. ed.)
Subject(s): LOC classification:
  • HF1416 .K443 2005
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