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Basic marketing : a global-managerial approach / Joseph P. Cannon, William D. Perreault, Jr., E. Jerome McCarthy [book] by
  • Cannon, Joseph P
  • Perreault, William D
  • McCarthy, E. Jerome (Edmund Jerome)
Edition: 16th ed.
Publication details: Boston : McGraw-Hill/Irwin, c2008
LOC classification:
  • HF5415.13 .C226 2008
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (3).

Basic marketing : a marketing strategy planning approach / Joseph P. Cannon, William D. Perreault, Jr., E. Jerome McCarthy [book] by
  • Cannon, Joseph P
  • Perreault, William D
  • McCarthy, E. Jerome (Edmund Jerome)
Edition: 18th ed.
Publication details: Boston : McGraw-Hill/Irwin, c2011
LOC classification:
  • HF5415.13 .C226 2011
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Basic marketing research : using Microsoft Excel data analysis / Alvin C. Burns, Ronald F. Bush [book] by
  • Burns, Alvin C
  • Bush, Ronald F
Edition: 2nd ed.
Publication details: Upper Saddle River, NJ : Pearson Prentice Hall, c2008
LOC classification:
  • HF5415.2 .B778 2008
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Behavioral marketing : delivering personalized experiences at scale / Dave Walters. by
  • Walters, Dave
Publication details: New Jersey : Wiley, 2015
LOC classification:
  • HF5415.1265 .W365B
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (2).

The best digital marketing campaigns in the world : mastering the art of customer engagement / Damian Ryan and Calvin Jones [book] by
  • Ryan, Damian
  • Jones, Calvin
Publication details: Philadelphia : Philadelphia : Kogan Page, c2011
LOC classification:
  • HF5415.1265 .R988B 2011
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (2).

Brand journalism / Andy Bull [book] by
  • Bull, Andy, 1956-
Publication details: London : Routledge, 2013
LOC classification:
  • HF5415.1255 .B935 2013
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Branded beauty : how marketing changed the way we look / Mark Tungate [book] by
  • Tungate, Mark, 1967-
Publication details: Philadelphia, PA : Kogan Page, c2011
LOC classification:
  • HD9970.5.C672 T926 2011
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Branding governance : a participatory approach to the brand building process / Nicholas Ind and Rune Bjerke [book] by
  • Ind, Nicholas
  • Bjerke, Rune
Publication details: Hoboken, NJ : Hoboken, NJ : John Wiley & Sons, c2007
LOC classification:
  • HD69.B7 I381
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (2).

Building an import/export business / Kenneth D. Weiss [Book] by
  • Weiss, Kenneth D. (Kenneth Duane), 1940-
Edition: 4th ed.
Publication details: Hoboken, NJ : J. Wiley & Sons, 2008
LOC classification:
  • HF1416 .W431 2008
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Building brand experiences : a practical guide to retaining brand relevance / Darren Coleman. by
  • Coleman, Darren (Marketing researcher)
Edition: 1st Edition.
Publication details: New York, NY : Kogan Page Ltd, 2018
LOC classification:
  • HF5415.1255 .C646B
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1).

Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr. [book] by
  • Dwyer, F. Robert
  • Tanner, John F
Series: McGraw-Hill/Irwin series in marketing
Edition: 3rd ed
Publication details: Boston, Mass. : McGraw-Hill, c2006
LOC classification:
  • HF5415 .D993 2006
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (2).

Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr. [book] by
  • Dwyer, F. Robert
  • Tanner, John F
Edition: 4th ed
Publication details: Boston : McGraw-Hill, c2009
LOC classification:
  • HF5415 .D993 2009
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1). PIM Creative Learning Space EEC: Withdrawn (1).

Business Marketing an Asian perspective/ Lau Geok Theng [book] by
  • Theng, Lau Geok
Publication details: Singapore : McGraw-Hill, 2007
LOC classification:
  • HF5415.13 .T384
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh [book] by
  • Hutt, Michael D
  • Speh, Thomas W
Edition: 9e [ed.].
Publication details: Mason, OH : Thomson South-Western, 2007
LOC classification:
  • HF5415.13 .H87 2007
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

Can yin pin pai ying xiao yi ben tong= Brand Marketing / Su E Chen [book] by
  • Chen, Su E
Publication details: Beijing : hua xue gong ye, 2011
Other title:
  • Brand Marketing
LOC classification:
  • HD69.B7 C518
Availability: Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (1).

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