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Service management and marketing : customer management in service competition / Christian Grönroos [book] by
  • Gronroos, Christian
Edition: 3rd ed.
Publication details: Hoboken, NJ : J. Wiley & Sons, c2007
LOC classification:
  • HD9980.5 .G755 2007
Availability: Items available for loan: PIM Creative Learning Space Chaengwattana (1). Not available: PIM Creative Learning Space Chaengwattana: Withdrawn (3).

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Panyapiwat Institute of Management
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